02 October 2018

These promising blockchain companies are combating ad fraud

These promising blockchain companies are combating ad fraud

Advertising is a huge industry, growing by roughly $50 billion each year. The total ad expenditure is estimated to reach $630 billion by the end of 2018. Zenith Media predicts a 4,6% rise in advertising spending this year. Additionally, in 2017 for the first time, digital advertising was higher than…
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